Via is a typographic tribute to my favorite A24 films. The typeface was originally based solely on the A24 logo and its intrinsic design parameters. Other historical typographic references were later consulted, namely an early cut of Broadway from the Hamilton Wood Type catalogue number 38, the Modernique face as seen in the Modern Type Styles specimen booklet, and an assortment of stylized didones used in early-mid century Italian and American film posters.
The typeface, while retaining aspects of the logo's strict geometric structure, takes a more organic, optic approach to its curves in an effort to allow for smoother reading at display sizes.
Please note that this typeface is not for sale. See the similar didone Ditto, or get in touch for a custom type design project.